Blog | Small Biz Marketing Specialist

The Power Of The P.S.

November 8, 2016
/ By smallbizmarketing

Remember when people wrote letters by hand and sent them through the postal service? I sure do. As a matter of fact, I used to love getting letters from friends I made at summer camp or my grandmother

Your “About Me” Page Is NOT About You

November 1, 2016
/ By smallbizmarketing

Does your website have an “About Me” section? Most small business sites do. It’s probably THE MOST IMPORTANT page on your site. I recommend every small business have a customer and client-friendly

Disney-fy Your Small Business

October 29, 2016
/ By smallbizmarketing

Have you noticed there’s a decline in customer and client service today in America? via GIPHY Some times it’s a gradual, seemingly harmless decline that’s not easily noticed, but it

[Marketing in 2 Minutes or Less]: Demonstrate and Sell

October 21, 2016
/ By smallbizmarketing

Want to sell more of your products and services? Here’s a strategy to help you do that: A steam iron. What does that have to do with marketing? Well that’s what we’re going to talk about

How To Get MORE People To Read Your Emails

October 18, 2016
/ By smallbizmarketing
/ 1 COMMENT

I’m hearing a lot of small business owners talk about how their email open rates are plummeting recently… Which got me thinking that maybe yours are too… and I want to help! I remember

How To Get Customers – Local Business Marketing

October 15, 2016
/ By smallbizmarketing

I got a question from a small business owner this week. It’s a question I’m asked a lot. Molly, the owner of Molly’s Cupcakes writes, “Stacey, I’m exhausted, frustrated and

Content Marketing: Why You Must Diversify

October 12, 2016
/ By smallbizmarketing

Does your small business have a content marketing strategy? Does that content marketing strategy include multiple mediums? Content marketing is changing everything. Until just a few year ago, this marketing

[Marketing In 2 Minutes Or Less]: Just Say “NO” – A Great Marketing Strategy

October 4, 2016
/ By smallbizmarketing

Two letters that scare small business owners – N – O. Whether it’s from prospects, customers, or clients, every small business owner I talk to doesn’t like that word. But it’s

reputation management for small business

8 Retail Review Sites You Can’t Afford To Ignore

October 4, 2016
/ By smallbizmarketing

This article first appeared in SMB Retail Technology News: According to Marketing Land, a full 90 percent of customers say their buying decisions are influenced by online reviews. Online reviews have major

Small Businesses That “Get” Twitter

September 27, 2016
/ By smallbizmarketing

Does your small business use Twitter? 140 characters – it’s not a lot of space to get your message out to the world. Most small businesses who come to me for social media help are doing it

The blueprint that will get your business through COVID-19