Here are 16 elements the homepage of your website must have in place in order to provide a great user experience. An experience that moves someone from lead to prospect to paying customer, client or patient to someone who then leaves a rave review, refers others and comes back again and again with an open wallet.
You can download the list of the 16 Elements by going to http://SmallBizMarketingSpecialist.com/Episode 27
Content marketing: those two words can scare the bejeezers out of small and local business owners. Why is that? Well when you think of content marketing, you’ve got to create content in many different places. There’s blogs, there’s video, there’s audio, there’s social media, there’s SlideShare, and on and on and on.