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Category Archives for Pricing Strategies
Supersizing Your Marketing
Why You Should Supersize Your Marketing People buy things at different price points. Should you offer your products/services at a low price point and try to upsell or should you offer the biggest option
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[Marketing In Two Minutes Or Less]: Huge Profits From Daily Deal Marketing
In this weekly edition, I share how daily deal marketing, when done right, will make your customers, clients and patients say “WOW!” while putting more money in your pocket. Marketing in 2
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Marketing Pricing Strategies: A $400 Book???
In this weekly edition, I share marketing pricing strategies. Marketing in 2 Minutes or Less: $400 for a text book? Here’s why I happily paid it: Download/Listen to Podcast: Here’s
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The Psychology of Pricing
When I was going to college I wanted to major in psychology. My parents wouldn’t let me saying “Those guys are crazy (literally), we’re not paying for you to major in that.” So
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[Marketing In 2 Minutes Or Less]: Upgrade Your Small Business Marketing
How did I add thousands of extra dollars to the bottom line of my coffee and smoothie business? Watch the video below to find out. Here’s the transcript: Alcohol. That’s what we’re talking
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[Marketing In 2 Minutes Or Less]: Just Say “NO” – A Great Marketing Strategy
Two letters that scare small business owners – N – O. Whether it’s from prospects, customers, or clients, every small business owner I talk to doesn’t like that word. But it’s
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