[Marketing In 2 Minutes Or Less]: Ring, Ring, Ring

In this weekly edition, I share what you may be doing wrong in your marketing.

Marketing in 2 Minutes or Less: Ring, Ring, Ring

Download/Listen to Podcast:

Here’s the transcript:

Ring! Ring! Ring! The phone is ringing. How are you answering it?

Hi! I’m “Small Business Stacey”, here on a mission to save small business and rebuild Main Street. Today, I want to focus on your back office, particularly the telephone, because when you run a daily deal, people will check you out. That’s a good thing. They’re calling because they want to ask questions. Maybe they want to make a reservation. They want to get more information.

Have you ever checked out how you appear to these prospect or customers? I called three businesses yesterday and not one answered the phone. Your homework today is to get your back office in place. I want you to mystery shop your own business. I want you to listen to how the phone is answered. Does it have a friendly, upbeat, positive tone?

When people mention that perhaps they want to learn more about your daily deal, or buy your Groupon, how does the person talking to them react? If that message happens to go to voicemail, what is your voicemail sound like? Do you encourage people to connect with you on social media and visit your website?

Your homework today is to make sure that your back office is in place, because people will call you and contact you when you run a daily deal.

Look forward to hearing your results. Have a great day everybody. Bye-bye.

About Stacey Riska

Stacey Riska, aka “Small Business Stacey” is a serial entrepreneur who is passionate about saving small business and rebuilding Main Street. She helps small and local business owners become a #SmallBizMarketingWiz by teaching them marketing strategies that get MORE: MORE leads, MORE customers/clients, MORE sales, and MORE money. Stacey is the founder of Small Biz Marketing Specialist, THE go-to place for marketing tips, techniques and strategies that get results. Stacey is also the creator of the Daily Deals for Massive Profits Training Program, an online video training program that teaches small and local business owners how to use daily deal sites like Groupon to skyrocket their business growth and get massive profits. In this program she teaches from experience, as it was the key strategy that transformed her coffee and smoothie business from being $500K in debt to a 7-figure profitable business. When not saving the small business world, she enjoys sipping red wine, eating chocolate (who doesn’t!) and spending time with her amazing husband.