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All posts by smallbizmarketing
[Marketing in 2 Minutes or Less]: Demonstrate and Sell
Want to sell more of your products and services? Here’s a strategy to help you do that: A steam iron. What does that have to do with marketing? Well that’s what we’re going to talk about
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How To Get MORE People To Read Your Emails
I’m hearing a lot of small business owners talk about how their email open rates are plummeting recently… Which got me thinking that maybe yours are too… and I want to help! I remember
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How To Get Customers – Local Business Marketing
I got a question from a small business owner this week. It’s a question I’m asked a lot. Molly, the owner of Molly’s Cupcakes writes, “Stacey, I’m exhausted, frustrated and
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Content Marketing: Why You Must Diversify
Does your small business have a content marketing strategy? Does that content marketing strategy include multiple mediums? Content marketing is changing everything. Until just a few year ago, this marketing
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[Marketing In 2 Minutes Or Less]: Just Say “NO” – A Great Marketing Strategy
Two letters that scare small business owners – N – O. Whether it’s from prospects, customers, or clients, every small business owner I talk to doesn’t like that word. But it’s
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8 Retail Review Sites You Can’t Afford To Ignore
This article first appeared in SMB Retail Technology News: According to Marketing Land, a full 90 percent of customers say their buying decisions are influenced by online reviews. Online reviews have major
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Small Businesses That “Get” Twitter
Does your small business use Twitter? 140 characters – it’s not a lot of space to get your message out to the world. Most small businesses who come to me for social media help are doing it
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14 Ways To Get Customers To Click, Call and Come In Your Door
If you want to get customers to click, call and/or come in your door, you need to give them a reason to do so – basically by making them an offer. Offers are the secret weapon of smart small business
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[Small Business Success]: How To Take Care Of An Upset Customer
Have you ever had an upset customer in your business? Don’t lie! Every small business, even mine, gets a customer every once in a while who is not happy. Most small business owners run in fear when
Continue readingThis Small Business Owner Is Nutty
“Small Business Stacey” interviews Jessica from Jessie’s Nutty Cups about what she is doing to grow and market her business. Click the video below to watch. This was recorded in a very
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