ACTION C: “Small Business Stacey” shares how you can get your marketing into action – literally and figuratively. In this episode, you’ll learn about “C” – creating connections. Part 2 of 6.
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Marketing in 2 Minutes or Less: Small Business Marketing Made EZ – Get Into A-C-T-I-O-N NOW! Part 2 – Connections
If I happen to visit your website, maybe opted-in to a free report that you were offering, would you immediately contact me and say, “Hey, baby, let’s get married.”
Of course not. It sounds ridiculous, right? But that’s what so many small business owners are doing. They’re so excited when they get a lead coming in that they immediately rush to get the sale. They’re like, “Come on, baby, let’s get married.” But when you think about it, if you’re looking to get married, meaning get a sale, you need to have some dates along the way. You probably want to start maybe with asking someone to get a cup of coffee.
In my upcoming book, Small Business Marketing Made EZ, I lay out the ACTION system so that you can get your marketing into action literally and figuratively. The C in the ACTION systems stands for connection, building a connection with your customers, clients and patients so that they’re not kind of freaked out but that you’re asking them for a date all along, and eventually, asking for the sale.
Want to get a free copy of my book? Go to smallbizmarketingspecialist.com/book. Digital Dave will include in the show notes where you can go to see the whole action system laid out.
So what are you going to do to create a connection instead of saying, “Hey, baby, let’s get married?” Leave me a comment below. I’d love to hear from you.
How To Get Your Marketing Into A-C-T-I-O-N
This is Small Business Stacey, your small biz marketing specialist, here to help you get your marketing into action and help you become a small biz marketing wiz.
About Stacey Riska
Stacey Riska, aka “Small Business Stacey” is a serial entrepreneur who is passionate about saving small business and rebuilding Main Street. She helps small and local business owners become a #SmallBizMarketingWiz by teaching them marketing strategies that get MORE: MORE leads, MORE customers/clients, MORE sales, and MORE money. Stacey is the founder of Small Biz Marketing Specialist, THE go-to place for marketing tips, techniques and strategies that get results. Stacey is also the creator of the Daily Deals for Massive Profits Training Program, an online video training program that teaches small and local business owners how to use daily deal sites like Groupon to skyrocket their business growth and get massive profits. In this program she teaches from experience, as it was the key strategy that transformed her coffee and smoothie business from being $500K in debt to a 7-figure profitable business. When not saving the small business world, she enjoys sipping red wine, eating chocolate (who doesn’t!) and spending time with her amazing husband.
Stacey Riska, aka "Small Business Stacey" is a serial entrepreneur who is passionate about saving small - and not so small - businesses one marketing plan at a time. She helps business owners become a #SmallBizMarketingWiz by teaching them marketing strategies that get MORE: MORE leads, MORE customers/clients/patients, MORE sales, and MORE profit. Stacey's in-demand "Small Biz Marketing Success Coaching and Mastermind Program" is transforming the businesses - and lives - of those who want wealth, freedom, and market domination. Her highly acclaimed book "Small Business Marketing Made EZ" lays out the 6-simple-step plan to get your marketing into ACTION - literally and figuratively. Stacey is also the creator of Cups To Gallons, the place where independent coffee, smoothie, juice bar, ice cream, dessert and snack shop owners go to learn how get into lucrative catering so they stop selling by the cup and start selling by the gallon. In this program she teaches from experience, as it was the key strategy that transformed her coffee and smoothie business from being $500K in debt to a 7-figure profitable business. When not saving the small business world, she enjoys sipping red wine, eating chocolate (who doesn't!) and spending time with her amazing husband.
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